AURE By Juanita
THE BRAND
Aure By Juanita is a women's clothing brand born in Colombia offering consciously created linen garments for the modern woman. Traditionally seen as beachwear, Aure is showcasing the versatility of linen fashion by bringing a fresh and stylish approach to this timeless fabric.
THE PROJECT
BRAND IDENTITY, SEMI-CUSTOM WEBSITE, SOCIAL MEDIA TEMPLATES
Creating a minimalist brand that allows elegance to speak for itself was a top priority for Juanita, the founder, when bringing Aure to life. It was important that we found the balance between something modern, but not too trendy, as we honour the simplistic nature of the clothing.
@aureofficial_
THE TESTIMONIAL
“I feel so grateful with Imogen, she brought my brand to life, working with her to create my dreamy brand was incredible. From day 1 she accompanied me and advised me in this important process and she was always there for me, the patience and love that she puts into her work is incomparable, I can only thank her for being able to create the brand of my dreams, without To think about it I would choose her a thousand times more. I only have words of thanks to her, and tell you that if you are thinking of working with her, you will not regret making this important decision.”
JUANITA RIVERA — FOUNDER
